Consumer Goods and Services

Empowering Consumer Goods and Services companies to thrive in the digital age with innovative, customer-centric solutions.


< 25%
of consumer goods companies say they have the tools to deliver personalized digital experiences
> 60%
of CPG executives say siloed systems and outdated tech are holding back innovation
30%
increase in conversion rates seen by AI-driven product recommendations

Overview

Today's consumers demand experiences that are instant, personalized, and seamless across every touchpoint. We help consumer brands build the digital infrastructure that turns casual shoppers into loyal advocates. From D2C platforms processing millions in transactions to loyalty systems that drive genuine engagement, we create technology that connects brands with consumers in meaningful ways.

We understand the unique pressures of consumer markets: razor-thin margins, seasonal spikes, omnichannel complexity, and the constant need to stay ahead of trends. Our teams combine technical excellence with consumer insight, delivering solutions that not only work flawlessly but actually move the needle on customer lifetime value.

Our Consumer Goods and Services Expertise

Omnichannel E-commerce Platforms and Mobile Commerce Apps

Build high-performance commerce experiences that convert. From headless architectures to progressive web apps, create platforms that handle Black Friday traffic while delivering personalized experiences every day of the year.

AI-Driven Personalization

Deploy machine learning that understands individual consumers. Recommendation engines, dynamic pricing, predictive inventory, and personalized marketing—all designed to increase basket size and customer satisfaction.

Omnichannel Integration

Connect every customer touchpoint into a unified experience. In-store, online, mobile, and social—build systems that recognize customers wherever they shop and deliver consistent, personalized service.

Customer Data Platforms

Unify customer data from every source into actionable insights. Build comprehensive customer 360 views that enable personalization, improve marketing efficiency, and drive strategic decisions.

Take the Next Step

Schedule a conversation today and discover how partnering with Vynyl can turn your biggest challenges into market-defining advantages.

Get in Touch